Locus Announces an Increase in Traffic for its Jack Gold Casino
Dec 11, 2013
Operator Locus Gaming Reports an Increase in Traffic at Jack Gold Casino after New Advertising Campaign
Jack Gold Mobile Casino has announced a big boost in traffic after the launch of their brand new TV advertising campaign. The UK mobile casino has been targeting new gamblers with a host of new promotions, including the chance to win a massive gold bar!
Owner Locus Gaming has managed to increase traffic by more than double, while players enjoying their mobile casino games increased by a whopping 75%.
The adverts were aired on TV stations ITV and Channel 5, as well as on pay TV company BSkyB’s many related channels. Locus must be very happy with the return from the new exposure, and Ed Andrews, the company’s CEO, explained so.
“We didn’t take the decision to do above the line advertising lightly as there is considerable expense associated with it. We were also aware of concerns over saturation coverage. But we are pleased with the increased awareness, including a boost in the credibility of the site among new and existing customers and tangible commercial returns.”
One of the reasons for the success of Jack Gold Mobile Casino is the quality of their mobile casino software. The company’s independently developed website works seamlessly across any device, and gives every player the chance to play the same great games, wherever and whenever they want.