Blackjack Champ
Top Casinos
Bovada
Casino
Play!
InetBet
Casino
Play!
Videoslots
Casino
Play!
Spin
Palace
Play!
Raging
Bull
Play!
32Red
Casino
Play!
High Noon
Casino
Play!
RoyalVegas
Casino
Play!
 

Coral Pulls New Marketing Stunt at the Royal Ascot

Jun 24, 2014

royalascot20140624Kristina Rihanoff

Dancer Kristina Rihanoff attracted everyone’s attention after wearing a cheeky dress at the Royal Ascot.

The celebrity showed up wearing a dress made out of betting slips belonging to online and mobile sportsbooks Coral. It was meant to be a PR stunt, but the Royal Ascot certainly didn’t put up with it. The Russian dancer was escorted away from the race course.

Before the event, Rihanoff wrote the following message on Twitter: “On my way to @RoyalAscot !! Wearing a fantastic creation by @bendelisi”.

A member of the security team covered her blue and white flapper-style dress with a black blazer and asked her to change into something more appropriate for the event. She was later seen wearing a new outfit, which conformed to the rules.

Cheeky fashion

According to the latest mobile gambling news, the dress was meant to advertise British bookmaker Coral, but the Royal Ascot has a strict dress code, requiring participants to dress in a way which “befits a formal occasion”, wearing dresses or skirts of “modest length”. Strapless dresses are banned.

“Our betting slip dress combines the best bits of a day out at Royal Ascot – fabulous fashion and having a cheeky punt. And although, she had a false start, she quickly changed into a new outfit which adhered to the strict dress code,”
said Coral’s Nicola McGeady.


Tags: , , , , , , ,