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Florida Casino Offers Free Mobile Apps for Smartphones

Mar 8, 2011

Florida casino launches mobile apps
Mobile applications

A casino in Florida utilizes the latest mobile and wireless technology to offer its clients helpful mobile applications.

The Seminole Hard Rock Hotel & Casino in Hollywood, Florida has joined the latest trend and launched its own mobile applications. Although mobile casinos are yet to become legalized in the US, operators and industry executives are preparing themselves for the future. The Seminole’s apps are compatible with latest BlackBerry, iPhone and Android based phones, and were developed by MacroView Labs.

The applications in question offer services including area tour guide, casino handbook, mobile concierge and social media hub. The new mobile applications provide guests with excellent opportunities to take a virtual tour around the casino. Senior Vice President of brand marketing for Seminole Gaming, Jeanine Repa, had the following to say: “Whether they are already at the Seminole Hard Rock or if they’re planning a visit, our mobile apps offer users from virtually anywhere, and at any time, the ability to access the information that they need for their stay.”

Currently mobile gambling is only allowed in Nevada, within the State border lines, in the form of mobile sportsbooks. However, several attempts have been made to allow operations of online and mobile casinos both in California and Nevada. Major industry players eagerly await the necessary changes in legislation.

The mobile apps launch at Seminole Casino came at a start of a busy spring season. The free apps will provide guests with lots of much needed information on hotel rooms, concerts and events, hotel services, spa treatments, restaurants and bars and much more. Many analysts believe that the launch of these mobile applications is a test run for what mobile casino software will look like in the near future.

Seminole Casino’s apps have a unique feature – the Quick Response (QR) code, which resembles a product bar-code and when photographed using the phone’s camera provides users with an instant internet link which describes whatever the code is attached to. Both Android and iPhone’s operating systems have built-in or easily downloadable free QR scanners.


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