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New Deal Enables Players to Track Their Mobile Wagering Performance

Mar 17, 2011

New partners in mobile betting software
New partnership

In today’s world of rapidly developing technology more and more companies seek mutually attractive partnerships to build on one another’s expertise.

Bet Tracker, the UK mobile sports betting company enters a partnership with Open Bet, an online gambling platform developer and provider. The deal will provide OpenBet punters with a unique opportunity to monitor and track their bets using Bet Tracker’s mobile betting and tracking app.

The application’s special features give bettors a chance to track their bets in-play, calculate probabilities of winning or losing during the game, view betting lines and live game statistics, follow final scores live utilizing just their smartphone or tablet devices. This is especially great news for BlackBerry mobile gambling users, as well as those of iPhone and Android. Bet Tracker is marked as the only mobile app with capabilities of such sophistication.

European managing director for Bet Tracker, Steve Cook, commented: “Integrating Bet Tracker with OpenBet delivers up-to-the-minute sports data to players using the latest mobile technology. It allows gamblers the possibility not just to place a bet on their mobile, but to become involved in the game, in real time from their handheld.”

Cook continued: “Providing players with up-to-date stats anywhere, any time is a significant opportunity for growth in the mobile betting sector. Players now have unlimited access to place & track bets & interact with sportsbooks provided by OpenBet.”

Cook went on to add that punters connected to Bet Tracker are able to set up social betting leagues and invite their friends and family to join. The software’s features let players compare their bets’ performance against other members of their league. “Traffic will be maximized by the use of the social media component alone, exposing new users to the sportsbook brand, ” Cook continued.

Max Francis, OpenBet’s commercial partner manager, expects Bet Tracker and its diverse functionality to provide the company licensees a highly competitive edge in what he described as “an increasingly competitive mobile market.”

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